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Zehntech at GITEX 2023 : Key Highlights, Trends, and Takeaways

GITEX Technology Week 2023 was a major event for tech enthusiasts. This event, which happened from October 14th to 16th, is famous for showcasing new cutting-edge technologies every year. This time, the spotlight was on artificial intelligence (AI). Startups, and scaleups from all over the world, including tech experts and leaders, came together to discuss a new era of global AI dominance.


The overarching theme of AI permeated every facet of the event, with thought-provoking discussions, product showcases, and expert presentations. In this blog post, we’ll discuss the key highlights, trends, and takeaways from this mega Dubai tech event, offering a comprehensive overview of this monumental event, where we, Zehntech, played an active part in this immersive technological experience.

GITEX 2023: Setting the Stage for Opportunities

GITEX GLOBAL marked its 43rd edition, standing as the most established and iconic large-scale exhibition globally. This event served as a gateway for tech creators, investors, and enthusiasts to collaborate. The event responded to the surge in global demand and scaled even bigger this year across two mega venues, namely the Dubai World Trade Center and Dubai Harbour. GITEX technology exhibition covered an impressive 41 halls of exhibition space, housing tech powerhouses and revolutionary startups specializing in AI, Cybersecurity, Mobility, Quantum Computing, Edge Computing, Sustainable Tech, and more.


During the event, attendees experienced five full days of enthralling conferences, live-action workshops, matched concierge networking, and business partnerships. They had the opportunity to discover the latest technology in use and even explore innovations that were yet unseen by the masses, making the event a hub of knowledge and innovation in the tech industry.

Event Management and Organization Key Highlights

We Witnessed an overwhelming response, reaching full capacity at DWTC. This blockbuster tech extravaganza hosted 6,000 exhibitors and welcomed 180,000 tech executives from 180 countries. More than 1800 innovative start-ups from across the globe delved into the myriad opportunities within one of the world’s most agile, diverse, and technology-driven digital economies. Pavilions from multiple countries e.g. Europe, UAE, India, Turkey, etc were there to showcase their unique architectural styles and AI advancements.

In this grand inauguration, His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, officially launched GITEX at the Dubai World Trade Center. His Highness Sheikh Mohammed, accompanied by several dignitaries, visited the event with esteemed dignitaries such as His Excellency Omar Sultan Al Olama, UAE Minister of State for Artificial Intelligence, Digital Economy, and Remote Work Applications, and His Excellency Helal Al Marri, Director General of Dubai World Trade Centre and Dubai Department of Economy and Tourism. They visited a variety of exhibitors, including industry titans like Huawei, Beyoncé, Salesforce, G42, Microsoft, and IBM, all of which are leaders in the global AI-enabled digital revolution.

GITEX 2023 was a hub of cutting-edge advancements and transformative technologies. Among the emerging trends, Artificial Intelligence (AI) took center stage, showcasing its vast potential across various domains. For businesses like us – Zehntech – GITEX 2023 offered unparalleled opportunities. These included mesmerizing holograms, advanced robotics, generative AI, and immersive experiences through AR/VR technologies.


Additionally, innovations in AI and Machine Learning (AI ML) were spotlighted, indicating the evolution of smart systems. The event also witnessed the integration of 3D printing, Robotic Process Automation (RPA), Robot Cop for the UAE police, and the power of edge computing, revolutionizing industries. Furthermore, the convergence of Quantum computing, the Internet of Things (IoT), and robust cybersecurity solutions emphasized the interconnected digital landscape. GITEX 2023 served as a glimpse into the future, where innovation knows no bounds, and technology paves the way for a smarter, more interconnected world.


The event provided a platform to introduce new ventures, with booth spaces enabling networking and collaboration. Staff and attendees benefited from immersive experiences and exposure to groundbreaking technologies. Moreover, extensive media coverage amplified the reach, fostering brand recognition and partnerships. In this dynamic environment, businesses could explore limitless possibilities, making GITEX 2023 a cornerstone for innovation and growth.

Zehntech’s Showcase: 6 Products and Infinite Possibilities

At GITEX, Zehntech made a significant impact by showcasing a diverse array of six cutting-edge products, all centered around AI and automation. As a distinguished exhibitor, we captivated attendees with groundbreaking innovations. One standout product, ‘NFC enabled virtual business card ‘’ powered by Zehntech, stole the spotlight. In an age permeated by digitalization, emerged as a beacon of innovation, redefining the conventional business card exchange.


GITEX attendees were enthralled by Zehntech’s vision and ingenuity, showcasing not just products, but pathways to a future where innovation knows no bounds. Our participation served as a testament to their dedication to pushing the envelope and ushering in a new era of limitless possibilities.

Key Takeaways from GITEX 2023

AI Revolutionize Industries

GITEX 2023 highlighted the central role of Artificial Intelligence (AI) in shaping the future. From mesmerizing holograms to generative AI, we witnessed the immense potential of AI across diverse domains. Innovations in AI and Machine Learning showcased the evolution of smart systems, paving the way for transformative technologies and intelligent automation.

Innovation as a Cornerstone for Growth

In Odoo, Coupons and Discounts serve as potent tools to entice customers and increase revenue with Odoo. Businesses can create various coupon codes with specific discounts, encouraging customer engagement and boosting sales. These codes can be tailored for specific products or entire orders, enhancing flexibility. Odoo’s intuitive interface allows easy management of expiration dates and usage limits, ensuring precise control. By implementing targeted discounts, businesses can attract new customers, retain existing ones, and stimulate overall revenue growth.

Interconnected Digital Transformation

The event highlighted the convergence of disruptive innovations such as 3D printing, Robotic Automation, and edge computing, which represents a substantial shift in how industries function. The incorporation of quantum computing, IoT, and robust cybersecurity solutions emphasized the digital landscape’s interconnected character even further.

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